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Laser Masters World Championships 2018

I had the pleasure of being trusted to cover this event on social media posting content each day to Facebook and Instagram to engage the public, spectators and competitors. Giving unique insights into the event, important day to day information for the competitors and what is involved in running an event of this size.

All posts were completely organic with no paid for advertising behind them and the Facebook insights will be an incredibly important tool going forward for the clubs when looking for sponsors for future events as they will be able to show potential sponsors the kind of engagement they can expect when being involved in an event like this.

Official event Website

Official Facebook Event Page


 
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Content

A sneak peak of the event

Measurement Day

 

Day 1 - Meet the competitors

 

Day 2 - Competitors setting up and heading out

Day 3 - Halfway Party Time!

Day 4 - On the water

Day 5 - We love our volunteers!


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 This image was posted on the morning of the competitors rest day and got great engagement from spectators who wanted to suggest where they should go on their day off

This image was posted on the morning of the competitors rest day and got great engagement from spectators who wanted to suggest where they should go on their day off

 Daily competitions were run to once again try and increase engagement on the Facebook event page

Daily competitions were run to once again try and increase engagement on the Facebook event page